1. What are cookies?
Cookies are small text files stored on your device when you visit a website. They help the site remember certain information, recognize returning visitors, and enable specific functionality.
In addition to cookies, we use similar technologies such as local storage and session storage. In this policy, we refer to all these technologies collectively as 'cookies'.
2. Necessary cookies
These cookies are essential for the website to function and cannot be disabled through our settings. They are typically set only in response to actions you perform (such as logging in or submitting a form).
session_id: Manages authentication and user sessions. Duration: session. csrf_token: Helps protect against cross‑site request forgery (CSRF) attacks. Duration: session. cookie_consent: Stores your cookie preferences. Duration: 1 year. locale: Stores your language preference. Duration: 1 year.
Legal basis: Our legitimate interest in operating a secure and functional website.
3. Functional cookies
These cookies enhance the user experience and enable additional features or personalization. Without them, some features of the website might be limited or unavailable.
theme_preference: Stores your dark/light‑mode preference. Duration: 1 year. editor_settings: Stores your email‑editor settings. Duration: 1 year. recent_campaigns: Stores your recently opened campaigns for quick access. Duration: 30 days.
We use these cookies only when you consent to them via our cookie banner.
4. Analytics cookies
Analytics cookies help us understand how visitors use our website so that we can improve performance, content, and user experience.
EngageBay uses Plausible Analytics as its primary analytics tool. Plausible is privacy‑friendly and does not set cookies by default. Optionally, we may use Google Analytics (GA4), but only if you provide explicit consent and with IP anonymization enabled.
_ga: Identifies unique users in Google Analytics. Duration: 2 years. _ga_*: Tracks session status in Google Analytics. Duration: 2 years.
We use analytics cookies only when you consent to them via our cookie banner.
5. Marketing cookies
Marketing cookies are used to make advertising more relevant to you and to measure the effectiveness of advertising campaigns.
_fbp: Facebook Pixel for campaign measurement and retargeting. Duration: 90 days. _gcl_au: Google Ads conversion tracking. Duration: 30 days. li_fat_id: LinkedIn Insight Tag for B2B campaigns. Duration: 30 days.
We do not use marketing cookies without your explicit consent, which you can manage via our cookie banner and third‑party tools like Google Ads and Facebook settings.
6. Cookies from third parties
Some pages of our website may embed content from third parties (for example, YouTube videos, social‑media widgets). These third‑party services may set their own cookies or use other tracking technologies.
We do not control the cookies used by these third‑party providers. Please review their respective privacy policies for more information on how they use cookies and how you can manage your preferences.
7. Managing your cookie settings
You can manage your cookie preferences at any time in several ways: through our cookie banner, by adjusting the cookie settings in your browser, or by using the opt‑out tools provided by individual providers (for example, Google Ads settings or Facebook Ads settings).
Please note that disabling certain cookies may limit or affect the functionality of the website or specific features.
8. Changes to this policy
We may update this cookie policy from time to time, for example if we introduce new cookies or remove existing ones. The most current version is always available on this page.
If you have questions about how we use cookies, you can contact us at hello@engage-bay.com.